CEO - Agribusiness

Lead the business to become a scaled, professionally run agribusiness platform combining:

• profitable organic growth in citrus
• a growing trading business (buy/sell, sourcing, arbitrage)
• cost leadership via operational excellence and targeted capex
• selective M&A to accelerate scale and integration

Strategic Priorities (in order)

1. Build a High-Performance Leadership Team

• Hire and develop:
• COO / Operations Director
• Head of Trading / Commercial
• strong second layer
• Create clear ownership, accountability, and decision rights
• Remove CEO dependency from daily operations

2. Drive Profitable Organic Growth

• Improve:
• yield, planning accuracy, and throughput
• customer profitability (mix, pricing discipline)
• Strengthen relationships with major retailers
• Expand volumes without margin dilution

3. Build & Scale a Trading Business

• Develop sourcing beyond own production:
• third-party growers
• international sourcing (when relevant)
• Build capabilities in:
• pricing & margin management
• supply balancing (own vs. traded volume)
• Establish company as a reliable trading partner

This requires commercial sharpness + risk awareness

4. Operational Excellence & Cost Leadership (via Capex)

• Lead modernization of:
• packhouses (automation, sorting, grading)
• Improve:
• cost per kg
• labor productivity
• waste reduction
• Drive decisions on capex allocation and ROI

5. Selective Buy & Build (Enabler, not driver)

• Acquire:
• fincas (production assets)
• selective add-ons (packing, trading, logistics)
• Focus on:
• integration into platform
• operational synergies
• Avoid "deal-driven" behavior