PR & Marketing Director (based in Lisbon) - Hospitality company

International Permanente EUR65.000 - EUR65.000 por año Ver descripción del puesto
Leading hospitality company within luxury sector is looking for a PR & Marketing Director, based in Lisbon.

Added 11/03/2026

  • Experience in hospitality is a must (luxury is very desirable)
  • Fluency in English is a must

¿Dónde vas a trabajar?

Leading hospitality company within luxury sector.

Descripción

  • Develop and execute an integrated, strategic annual plan for public relations and social media to align with the hotel's business objectives.
  • Lead proactive and creative programs that identify and leverage unique, newsworthy opportunities to elevate the hotel's presence.
  • Build and maintain strong professional relationships with local, regional and international media and influencers to generate consistent coverage.
  • Pitch targeted story ideas, organize media visits, coordinate interviews, and host familiarization trips to highlight the hotel's offerings.
  • Act as a strategic advisor on reputation management, monitoring public attitudes and managing issues or crisis communications.
  • Oversee and innovate the hotel's digital and social media strategy, curating engaging content that reflects our brand's DNA.
  • Manage all property social media channels, increasing follower engagement and elevating the brand's digital presence.
  • Actively co-manage the hotel's proprietary website, ensuring content is current, aligned with business goals and optimized for SEO.
  • Lead the hotel's paid media strategy and manage agency partners to improve digital performance
  • Collaborate with the F&B and Spa teams to shape promotional strategies that drive revenue growth
  • Coordinate with third-party agencies, ensuring alignment with strategic goals and maximizing opportunities for exposure.
  • Manage content for third-party platforms and partner websites to ensure accurate representation of the hotel.
  • Maintain a comprehensive image library to ensure consistent, high-quality visual representation.
  • Oversee photo and video shoots, ensuring alignment with brand standards.
  • Pursue and integrate user-generated content, collaborating with influencers and content creators and leveraging social media tools effectively.
  • Lead community relations, CSR initiatives, and internal communications to strengthen the hotel's reputation as a valued community partner.
  • Serve as a liaison with corporate communications teams, pitching stories and engaging in group-wide initiatives.

¿A quién buscamos (H/M/D)?

  • Bachelor's degree in Communications, Journalism, Marketing, Hospitality or a related field.
  • Minimum 5-7 years of proven experience in public relations, social media, or marketing communications, preferably within the luxury or hospitality sector.
  • Strong media relations experience with established connections that deliver measurable results.
  • Exceptional verbal and written communication skills with an ability to create compelling narratives.
  • Creative mindset with a keen eye for detail and aesthetics, including photography and visual storytelling.
  • Proficiency in leveraging social media platforms and analytics tools to monitor and optimize performance.
  • Demonstrated ability to manage multiple projects, meet deadlines, and excel under pressure.
  • Expertise in SEO, PPC, and digital marketing strategies.
  • Adept at collaborating with diverse teams and managing third-party agencies and vendors.
  • Reading, writing and oral proficiency in English. Desirable Spanish or Portuguese.

¿Cuáles son tus beneficios?

  • Competitive Salary, wages, and a comprehensive benefits package
  • Excellent Training and Development opportunities
  • Employee Discount for stays at any hotel
  • Complimentary Employee Meals
Ver más ofertas de empleo
Ines Bdiri
Indicar número de referencia para la oferta
JN-032026-6969248

Resumen de empleo

Sector
Marketing
Sub Sector
Marketing/Director/VP
Añadir industria
Leisure, Travel & Tourism
Localización
International
Tipo de Contracto
Permanente
Nombre del consultor
Ines Bdiri
Número de referencia
JN-032026-6969248

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