CRM & Loyalty Manager

Madrid Permanente EUR60.000 - EUR62.000 por año

Added 21/08/2023

  • At least 7 years of experience in CRM
  • Fluency in English is a must

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Leading retailer in food industry.


  • Responsible for the CRM & Loyalty strategies.
  • Build and expand the Loyalty program.
  • Monitor relationships with existing customers through CRM systems.
  • Ensure the CRM system provides an effective sales funnel.
  • Develop and implement different techniques that will drive new customers.
  • Set specific strategies to retain customers and for Churn management.
  • Plan and manage multi-channel campaigns.
  • Suggest new methods to address customers' needs.
  • Track performance metrics and trends and Responsible for the CRM and Loyalty P&L.

Perfil Buscado (H/M/D)

  • Bachelor's Degree in Marketing, Information Technology, Business Administration, Economics or Finance.
  • More than 7 years of experience in CRM & Loyalty marketing in an advanced and highly competitive setting.
  • Proven work experience as a CRM Director or similar role.
  • Solid background in customer acquisition and retention strategies.
  • Fluency in English is a must.
  • Technical expertise with CRM and analytical systems and working experience in systems integrations.
  • Specific knowledge in Salesforce, Braze, Mparticle, amplitud and G4.
  • Knowledge of online marketing methods and best practices.
  • Deep analytical skills.
  • An ability to manage big projects end-to-end.
  • Strong communication skills along with a customer-oriented attitude.

Qué ofrecemos

Career opportunities to grow in a leading multinational group.

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Digital & eCommerce
Sub Sector
Email & eCRM
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